All of these products shown are owned by Pepsico. Pepsico uses an individual brand strategy for their products. This means that they use a separate, unique brand for each different kind of product. Some of the many brands that Pepsico owns are, Pepsi, Deit Pepsi, Mountain Dew, Sierra Mist, Starbucks Frappuccinos, Lipton Iced Tea, 7up, Tropicana, Products, Gatorade, Propel Fitness Water, Aquifina, Quaker Oats, Lays's, Doritos, Ceetos, Fritos, Fuffles, Tostitos, and Slice. Thats a lot of brands!
Saturday, April 11, 2009
Pepsico
All of these products shown are owned by Pepsico. Pepsico uses an individual brand strategy for their products. This means that they use a separate, unique brand for each different kind of product. Some of the many brands that Pepsico owns are, Pepsi, Deit Pepsi, Mountain Dew, Sierra Mist, Starbucks Frappuccinos, Lipton Iced Tea, 7up, Tropicana, Products, Gatorade, Propel Fitness Water, Aquifina, Quaker Oats, Lays's, Doritos, Ceetos, Fritos, Fuffles, Tostitos, and Slice. Thats a lot of brands!
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